Reebok is launching their “All Types of Love” collection, featuring limited edition footwear, apparel, and accessories, in conjunction with its “Proud Notes” campaign--celebrating activists and influencers within the LGBTQ+ community.
This collection tells the story of five people in the LGBTQ+ community: Wazina Zondon, co-founder of the storytelling performance Coming Out Muslim; Twiggy Pucci Garçon, a choreogrpaher for the FX show Pose and program director of True Colors United; performance artist and dance instructor Nali Flower; painter and model Dylan Camp; and fellow model with New Pandemics, June.
The video is a showcase for the young activists and influencers reading letters of support addressed to them from their loved ones. Reebok has also pledged $75,000 to the LGBTQ+ nonprofit It Gets Better Project. Their mission is to empower and connect LGBTQ+ youth around the world.
“Reebok has had Pride collections before, but this year’s is all about growth and authenticity. From concept ideation to design to product storytelling, our LGBTQ+ employees led the All Types of Love collection for Pride 2020. This year the products you see and the sentiment behind them are truly an authentic representation of the LGBTQ+ community at Reebok,” said Matt Wyman, associate creative producer for Reebok and co-chair of Colorful Soles.
”All Types of Love” Launch Dates:
The collection was officially launched on May 18, with additional apparel and footwear drops scheduled throughout the summer months. Here’s the drop schedule.
5/18: Club C, Classic Leather, and Zig Kinetica shoes, Accessories Collection
6/1: Instapump Fury Sneaker
6/9: Apparel Collection
7/1: Forever Floatride Energy Running Shoe
8/1: Nano X Training Show
All products in the collection range from $25 to $170 and can be purchased online at Reebok.com.